WorldJambo.Org was launched on August 1, 2007 at 08:00 England local time. This date and time marked the 100th anniversary of scouting. A special Sunrise Ceremony celebrated this historical event at the 2007 World Jamboree on Brownsea Island. In 1907 Baden-Powell (B-P) held an experimental camp at Brownsea for 20 boys from a wide variety of social and economic backgrounds to test their character and citizenship - the world scout movement had begun!

Activities during the first Brownsea Camp focused on learning new skills and then reinforcing them later in their training with educational games. B-P often described scouting as "a game with a purpose." In the evenings at the first scout camp, B-P told stories to the participants about his earlier adventures in the African continent. These campfire stories often became some of the boy's fondest memories of their overall 1907 Brownsea camping experience. (BrownSea2007.Org)